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JRF to Mr. Prosper Invernizzi, March 4, 1930

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Title	JRF to Mr. Prosper Invernizzi, March 4, 1930
Creator	Force, Juliana, 1876-1948
Creator Role	Author
Date Original	1930
Description	Letter written by Juliana Force to Prosper Invernizzi dated March 4, 1930. Regarding the pricing for Invernizzi's paintings. Two (2) pages.
Physical Dimensions	28 cm (H) x 21.5 cm (W)
Personal Name Subject	Invernizzi, Prosper
Subject (LCSH)	Art, American--20th century--Correspondence
Organization Name	Whitney Studio Galleries
Collection	Whitney Studio Club and Galleries: Administrative and Exhibition Records, 1907-1930.
Is Part Of	Correspondence, Artists
Repository	The Frances Mulhall Achilles Library, Archives, Whitney Museum of American Art
Rights	The copying of any protected materials in this collection is prohibited, except for limited non-commercial, educational, and personal use only, or for fair use as defined in the U.S. copyright laws. Images from the Whitney's collection cannot be used for publication or commercial use without the prior written permission from the Museum's Rights and Reproductions Department. For more information about Terms and Conditions, please visit: http://whitney.org/TermsAndConditions
Type	Text
Format (Digital)	text/jpeg
Date (Digital)	2010-08-10
File Identifier	wscg0455
Digitization Specifications	Scanned on Epson 10000XL at 600ppi

Title	Page 1
Physical Dimensions	28 cm (H) x 21.5 cm (W)
Format (Digital)	text/jpeg
Date (Digital)	2010-08-10
File Identifier	wscg.0455a
Digitization Specifications	Scanned on Epson 10000XL at 600ppi
Transcript	March 4, 1930. Mr. Prosper Invernizzi, 534 West 178th Street, New York City. Dear Mr. Invernizzi: I am very sorry that I am obliged to write this letter, but it is important both for you and for me. In the matter of prices for your pictures hanging in the gallery, I told Miss Mungo Park to advise with you and if possible to get you to put prices of pictures very low, so that we can sell them. This, I am sure, you understand, is no reflection on your pictures. Works of art have an intrinsic value which is far above any market price. The fact remains that when there is no great demand for an artist's pictures, he must consent to sell them, if he wishes to sell, for what he can get for them. I did have an offer of $300.00 for the large picture, and after presenting the matter to you the picture was sold for that price. The "Flower Painting" I sold to somebody for $150.00, as that person would not pay more. But I was very glad that you would have two pictures in the hands of people who prized them, and in that way add something to your well-deserved reputation.

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